Jessy “Day by Day” Music Video Release

Jessy finally premiered the music video to her debut single “Day by Day” on Saturday, December 19 at noon. The song was released back on October 23. Inspired by a first date after a hard breakup, it is about being brave enough to put the past aside and try again, which is applicable for these trying times,  and tells listeners to just take it “day by day.” She shared more about the meaning of the song and how she shared that in the video with Beyond The Stage (BTS):

“The message of the song is letting go of fear and taking things ‘day by day,’ letting loose and having fun,” Jessy said. “Even though there are terrible relationships that facilitate the building of walls and the buckets of fear we all are holding onto, when you are willing and able to let go and find yourself in a good, loving relationship, it feels exactly as It should, and that is what love is supposed to be. There’s no way to get there without stepping into that scary place and letting it turn bright, though.  I wanted to convey that through this music video: breaking down the walls and being vulnerable and happy.”

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The music video was filmed in Los Angeles where she was born and raised over the span of two days. They shot specifically in Malibu, Beverly Hills, and her house in Los Angeles.

Speaking on making her first music video where she grew up, Jessy shared with BTS what the experience was like:

“It kind of felt like being a tourist in my hometown,” Jessy said. “Honestly, I haven’t really seen all the big sights; I haven’t been in Beverly Hills too much, so filming in these areas was extra fun.”

In preparation for shooting, she took many steps to make sure it was going to be everything she wanted:

“I got a couple of friends together and put together a small all girl crew to shoot it,” Jessy said. “I was in the middle of moving so it was a pretty chaotic time in my life. As a result, everything in my room was a mess but I pulled apart my closet and put together tons of outfits for myself and the girls to wear; I have a big passion for clothes, styling, and thrifting, so I had plenty to pull from my closet for everyone.”

Some of her inspiration for the video stemmed from her childhood and the joy it brought.

“My cousin had sent me a few home videos from when we were super young, and they were on this grainy film,” Jessy said. “The videos brought me back there and made me laugh and feel safe and good. I needed to capture that.”

In order to make her imagination come to life, she created a Pinterest board where she could convey what she was picturing in her mind. Jessy talked with BTS about what exactly this picture was:

“I had a vision of a beachy, fun, friends together, Lana Del Rey-feeling video shot on a super 8 camera,” she said. “I wanted to capture the feel of the song, which is nostalgic times you have and look back on smiling, and to me that felt like super 8, grainy film.

Unfortunately, with filming came many struggles. Two weeks after filming while she was waiting for everything to be processed and scanned, Jessy got the sad news that most of the film didn’t turn out. At the time she was in New York helping her boyfriend move, but she wanted to come up with a fast solution and keep the ball rolling. Jessy shared with BTS how they filled in the video with so many portions missing:

“We decided to do a small, half-day pick up shoot to fill in some parts when I got back to California,” she said.  “It went smoothly until we had a scary encounter with a felon who was caught after being on the run. We feel lucky to be safe after being very quick on our feet and thanks to the cops who apprehended him  just in the knick of time.”

After it was all done, Jessy was super happy with the piece she and her friends created. Watching it for the first time was a special moment for her because she got to see her vision come to life in a vintage-styled video. Even through all the bumps, it turned out exactly how she wanted it to look and feel.

“This video was a real wild ride,” she said. “But I couldn’t be more proud of it now. It was such a roller coaster with tons of laughs, lots of fun, and we even helped catch a suspected felon! Despite the bumps, the video came together perfectly, exactly as I envisioned, and I am so excited to have it out now!”

Watch the music video below. 

Stream “Day by Day” here.

Read her “Get to Know” here.

Follow Jessy on Instagram, Twitter, TikTok, Facebook, and YouTube.

 

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